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How to Research Business Ideas
Research your idea thoroughly before dedicating time and resources to developing your concept.
How to Write a Business Plan
A business plan is a living, breathing document. We explain why you should write one and when you'll know it's time to update it.
How to Test Business Ideas
Testing your business idea will help you prove its viability and ensure there's a solid market for your new company. Here are seven steps to get started.
Health and Wellness Business Ideas
If you’re passionate about fitness and healthy living, consider starting one of these health and wellness businesses.
Pet Trends Small Businesses Can Leverage
Sustainable pet products, smart pet technology, and mobile apps are trending — here's how to leverage these ideas for your business.

Doing Business As: What It Means to Register a DBA
Registering a DBA can give your company a unique identity separate from your personal name and help you enter a new market when the time is right.
5 Work and Business Trends You Need to Know
Workplaces, technology, and customer expectations are evolving. Here's what to expect in 2025.
How to Start a Small Business at Home
Use these six steps to start and grow a home-based business.
How to Trademark Your Startup Business Name
Business names, logos, products, and labels can all be trademarked. There are multiple benefits of trademarking your business name. Learn how to get started in this guide.
Does Your Small Business Need Cyber Insurance?
Cyberthreats are becoming more common for small businesses. Here are some factors to consider when evaluating if you need cyber insurance and what type to get.

Let's Get 'Phygital': Fitness Centers Boost Membership via On-Site Virtual Classes from Martial Arts to Barre
Remote-led sessions offer variety, flexibility, and community for health-and-wellness-conscious consumers.
Holiday Shopping Marketing Trends Predict 2025 Retail Trends
Consumers shifted where and how they shopped this holiday season, sending clear messages about what businesses should focus on going forward.
Experts Share Proven Ways to Fight Retail Theft This Holiday Season
Retailers may consider a range of tactics to deter shoplifting, from visible cameras to employee training to AI.
3 Latino Entrepreneurs on Building Million-Dollar Businesses
Only 3% of Latino businesses in the United States have reached and surpassed the $1 million mark. Hispanic entrepreneurs who've achieved that milestone share tips on how they beat the odds.
Indie Game Companies Seek Growth Opportunities with Social Media Platform
Advances in technology and a consumer craving for heightened communal experiences drive innovation in multiplayer gaming for brands including Rune, Innersloth, and Loftia.